back_office_ops · saas · workflow

How Spendesk turned 90% adoption into embedded AI workflows with a champions program

After achieving 90% AI adoption, Spendesk found that depth of usage was uneven — most employees were using Dust as a generic chat replacement rather than in embedded workflows, and an initial limited rollout had created a perception that AI was only for certain roles.

How it works
Common implementation structure
How this type of workflow is generally built, generalized across documented cases — not tied to any one vendor's stack. Click any stage to read what happens there. Specific products that implement these stages appear in “Tools commonly seen” below.
Stage 1 · Company-wide platform deployment
The Dust platform expanded from a limited pilot to the entire company by May 2025.
Tools used
Dust
Outcome

By December 2025, Spendesk achieved 93-94% monthly active users and 80%+ weekly retention, with 40%+ of messages going to purpose-built custom agents rather than generic LLM interactions.

What failed first

A summer hackathon that generated 11 new agents resulted in only 1 surviving after six months, with momentum evaporating almost immediately — demonstrating that burst-format events do not produce sustainable AI habits.

Results
Time saved93-94%
Volume83%+
Running sinceFebruary 2025
Source

https://dust.tt/customers/how-spendesk-turned-90-adoption-into-embedded-ai-workflows-with-a-champions

How we source this →

Grounding & classification
Source type: vendor customer story
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agentic workflowdata extractionenterprise searchknowledge searchknowledge basefailure mode describedmetric backednamed customerproduction runtime claimedtools describedvendor confirmedworkflow describedfinancial servicessoftwareautomation rateemployee productivitytime savedvendor customer storyback office opshr opssales opsagentic task executionrag answering