Customer support · Production

Klarna AI assistant handles two-thirds of customer service chats in its first month

The problem

Klarna needed to scale customer service globally to serve a massive consumer base across many markets and languages, with errands taking 11 minutes on average to resolve before the AI assistant launched.

Workflow diagram · grounded in source
1
Customer opens Klarna app
trigger
“Available in the Klarna app, the assistant is designed to enhance the shopping and payments experience”
2
AI handles query across markets and languages
ai_action
“It's available in 23 markets, 24/7 and communicates in more than 35 languages”
3
AI resolves customer errand
ai_action
“It proficiently handles a wide array of queries, including refunds, returns, payment-related issues, cancellations, disputes, and invoice inaccuracies, ensuring swift and effective solutions.”
4
AI delivers financial account updates
output
“Klarna's AI Assistant offers real-time updates on your outstanding balances and upcoming payment schedules, ensuring you never miss a Klarna payment.”
5
Escalation to live agent
human_review
“customers can still choose to interact with live agents if they'd prefer”
Reported outcome

Within one month of launch, the AI assistant handled 2.3 million conversations — two-thirds of all customer service chats — doing the equivalent work of 700 full-time agents, achieving a 25% drop in repeat inquiries, reducing resolution time from 11 minutes to under 2 minutes, and estimated to drive $40 million USD in profit improvement in 2024.

Reported metrics
total AI conversations in first month2.3 million
share of customer service chats handled by AItwo-thirds
FTE equivalent work handled by AI700 full-time agents
Customer satisfaction score vs human agentson par with human agents
Show all 10 reported metrics
total AI conversations in first month2.3 million
share of customer service chats handled by AItwo-thirds
FTE equivalent work handled by AI700 full-time agents
customer satisfaction score vs human agentson par with human agents
repeat inquiries25% drop
errand resolution timeless than 2 mins compared to 11 mins previously
markets available23
languages supportedmore than 35
estimated profit improvement 2024$40 million USD
global active consumers150 million
Reported stack
OpenAI
Source
https://www.klarna.com/international/press/klarna-ai-assistant-handles-two-thirds-of-customer-service-chats-in-its-first-month/
Read source ↗

Frequently asked questions

What did this team achieve with this AI workflow?

Within one month of launch, the AI assistant handled 2.3 million conversations — two-thirds of all customer service chats — doing the equivalent work of 700 full-time agents, achieving a 25% drop in repeat inquiries,…

What tools did this team use?

OpenAI.

What results were reported?

total AI conversations in first month: 2.3 million; share of customer service chats handled by AI: two-thirds; FTE equivalent work handled by AI: 700 full-time agents; Customer satisfaction score vs human agents: on par with human agents (source-reported, not independently verified).

How is this customer support AI workflow structured?

Customer opens Klarna app → AI handles query across markets and languages → AI resolves customer errand → AI delivers financial account updates → Escalation to live agent.