Le Tanneur achieves 13x ROI with Nosto personalized product recommendations on Shopify
Le Tanneur launched its new Shopify ecommerce site two weeks before the COVID-19 lockdown and quickly realized it needed more advanced merchandising capabilities to drive product discovery.
Within one year of deploying Nosto's personalized recommendations, Le Tanneur achieved a 13x ROI, online sales doubled, and visitors who engaged with recommendations were twice as likely to convert with three times the average value per visit.
Frequently asked questions
What did this team achieve with this AI workflow?
Within one year of deploying Nosto's personalized recommendations, Le Tanneur achieved a 13x ROI, online sales doubled, and visitors who engaged with recommendations were twice as likely to convert with three times th…
What tools did this team use?
Nosto, Shopify.
What results were reported?
ROI: 13x; Conversion rate for engaged visitors: 2x the conversion rate; Average value per visit for engaged visitors: three times the average value per visit; Online sales: doubling in one year (source-reported, not independently verified).
How is this ecommerce ops AI workflow structured?
Nosto installed on Shopify → Personalized recommendations served → Visitor engagement drives conversion.