Customer support · Production

myProtectify builds Maya, a 24/7 multilingual AI chatbot for survivors of domestic and intimate partner violence

The problem

Survivors of domestic abuse face confusion, isolation, fear, and no clear path to support, with shame, fear of judgment, and language barriers further preventing people from seeking help.

Workflow diagram · grounded in source
1
Anonymous access without registration
trigger
“Users can start a conversation with Maya any time without registration, fees, or sharing personal details.”
2
Guided conversation initiation
ai_action
“if they're unsure how to begin – then Maya offers suggested prompts alongside its welcome message to guide them”
3
Non-judgmental support and abuse recognition
ai_action
“Maya listens without judgment, helps users recognize different forms of abuse (physical, emotional, coercive control, etc.), and reassures them that the responsibility for violence lies with the abuser, not the survivor.”
4
Personalized exit plan generation
ai_action
“Maya can generate personalized checklists or action plans to help users navigate the next steps of their exit plan.”
5
Location-based service routing
routing
“Maya can suggest specific services based on their location. Maya's matching service can suggest the nearest counseling service systems. These services can span a wide range of topics, including legal support, trauma care, and referrals t…”
6
Survivor-informed feedback loop
feedback_loop
“Ongoing user testing with both survivors and domestic-violence experts ensures that its content is accurate and truly meets users' needs. Ongoing feedback helps keep it relevant and responsive to what its specific target user group needs…”
Reported outcome

myProtectify is reaching more individuals who would not have sought help otherwise, enabling them to start safety planning sooner and accelerating the decision to leave abusive relationships.

Reported metrics
Reach to previously unreached individualsreaching more individuals who wouldn't have reached out for help otherwise
Speed of safety planning initiationstart safety planning and seek support sooner
Time to decision to leave abusive relationshipaccelerate the decision to leave abusive relationships
Reported stack
MayaBotpress
Source
https://botpress.com/customers/myprotectify
Read source ↗

Frequently asked questions

What did this team achieve with this AI workflow?

myProtectify is reaching more individuals who would not have sought help otherwise, enabling them to start safety planning sooner and accelerating the decision to leave abusive relationships.

What tools did this team use?

Maya, Botpress.

What results were reported?

Reach to previously unreached individuals: reaching more individuals who wouldn't have reached out for help otherwise; Speed of safety planning initiation: start safety planning and seek support sooner; Time to decision to leave abusive relationship: accelerate the decision to leave abusive relationships (source-reported, not independently verified).

How is this customer support AI workflow structured?

Anonymous access without registration → Guided conversation initiation → Non-judgmental support and abuse recognition → Personalized exit plan generation → Location-based service routing → Survivor-informed feedback loop.

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