Sales ops · Production
ServiceTitan Gains Higher Close Rates with Gong Deal Intelligence
The problem
ServiceTitan needed to win more new business while developing their sales team members to perform as effectively as possible.
Workflow diagram · grounded in source
1
Gong as sales source of truth
integration
“With Gong brought in as their source of truth for their sales team”
2
Deal Intelligence visibility
ai_action
“Gain intelligence and visibility into the deal lifecycle”
3
Scorecard messaging review
validation
“Improve messaging that maps solutions to pain points through scorecards”
4
Manager-rep coaching
feedback_loop
“Enhance coaching between managers and reps”
Reported outcome
Using Gong's Deal Intelligence and scorecards, ServiceTitan improved new reps' time to productivity and the sales team's close rates.
Reported metrics
New rep time to productivityimprove their new reps' time to productivity
Sales team close ratesimprove the sales team's close rates
Reported stack
GongDeal Intelligencescorecards
Source
https://www.gong.io/customers/case-studies/servicetitan-gains-higher-close-rates-with-deal-intelligence
Read source ↗Frequently asked questions
What did this team achieve with this AI workflow?
Using Gong's Deal Intelligence and scorecards, ServiceTitan improved new reps' time to productivity and the sales team's close rates.
What tools did this team use?
Gong, Deal Intelligence, scorecards.
What results were reported?
New rep time to productivity: improve their new reps' time to productivity; Sales team close rates: improve the sales team's close rates (source-reported, not independently verified).
How is this sales ops AI workflow structured?
Gong as sales source of truth → Deal Intelligence visibility → Scorecard messaging review → Manager-rep coaching.