customer_support · ecommerce · workflow
How BarkBox Uses AI to Contain 30% of Customer Interactions
As a fast-growing company focused on elevated customer experience, BarkBox needed to scale customer operations and increase automation in self-service to handle rising interaction volume.
How it works
Common implementation structure
How this type of workflow is generally built, generalized across documented cases — not tied to any one vendor's stack. Click any stage to read what happens there. Specific products that implement these stages appear in “Tools commonly seen” below.
Stage 1 · Self-service workflow automation
BarkBox increased automation in their self-service workflow using the Verint CX Automation platform.
Tools used
Verint CX Automation platform
Outcome
BarkBox contained 30% of customer interactions through AI-powered automation while driving higher customer satisfaction and loyalty.
Results
Volume30%
Source
https://www.verint.com/case-studies/how-barkbox-uses-ai-to-contain-30-of-customer-interactions/
Grounding & classification
Source type: vendor customer story
14 fields verified against source quotes.
conversational aisupport agentsupport ticketmetric backednamed customertools describedworkflow describedecommerceautomation ratecustomer satisfactiondeflection ratevendor customer storycustomer supportautonomous resolution