customer_support · workflow
Hudl uses Zapier to automate customer support routing and save $15,000 per year
Hudl's customer support requests were manually transferred between team members across multiple software tools, causing errors, poor communication, and delays in responses.
How it works
Common implementation structure
How this type of workflow is generally built, generalized across documented cases — not tied to any one vendor's stack. Click any stage to read what happens there. Specific products that implement these stages appear in “Tools commonly seen” below.
Stage 1 · Form submission trigger
When a new form is submitted, it triggers a multi-step Zap.
Tools used
ZapierSalesforce · partnerGoogle Sheet · partner
Outcome
A single multi-step Zap removed over 10,000 previously manual tasks in two months, saved $15,000 per year, and cut response times by 21.5% — from more than 24 hours to just a few hours.
Results
Time saved21.5%
Volume10,000+
Cost replaced$15,000
Grounding & classification
Source type: vendor customer story
22 fields verified against source quotes.
form submissionsupport ticketmetric backednamed customerproduction runtime claimedtools describedworkflow describedsoftwareautomation ratecost reductionemployee productivityresponse time reductionvendor customer storycustomer supportextract classify routeinbox to system