UFC Gym deploys Replify AI agent to guarantee speed to lead and save 142 staff hours in 30 days
UFC Gym's General Managers and Operations Managers were spending too much time answering high-volume phone calls and handling administrative tasks, preventing them from engaging with members on the front lines where sales and retention happen. The business also could not guarantee the instant response that modern leads require to convert.
How it works
Common implementation structure
How this type of workflow is generally built, generalized across documented cases — not tied to any one vendor's stack. Click any stage to read what happens there. Specific products that implement these stages appear in “Tools commonly seen” below.
Stage 1 · Inbound inquiry arrives
High-volume inbound calls and inquiries from members and leads arrive across UFC Gym locations.
Tools used
ReplifyVoIP
Outcome
Within the first 30 days of full launch, the AI saved 142 staff hours, handled over 4,000 calls, and guaranteed speed to lead resulting in an immediate uptick in online sales, while freeing GMs to return to the front lines for member engagement and retention.
What failed first
UFC Gym trialed two other AI vendors before selecting Replify, but those vendors could not handle the complexity of varied amenities and regional pricing structures across locations, requiring UFC Gym to find manual workarounds or teach the vendors how to function.