marketing_ops · healthcare · workflow
MEDiSTRAVA achieves 80% efficiency gains using Synthesia AI videos in 50+ languages for medical communications
MEDiSTRAVA's clients relied on text-heavy slide decks and costly expert-led videos that were difficult to update quickly and hard to localize for regional audiences, while strict regulatory requirements and time constraints made scaling video production impractical.
How it works
Common implementation structure
How this type of workflow is generally built, generalized across documented cases — not tied to any one vendor's stack. Click any stage to read what happens there. Specific products that implement these stages appear in “Tools commonly seen” below.
Stage 1 · Upload pre-existing material
The team uploads pre-existing material to the Synthesia platform to start video creation.
Tools used
SynthesiaAI video assistant
Outcome
MEDiSTRAVA achieved an 80% faster workflow, translated content into over 50 languages with one click, and cut project timelines in half, enabling faster global delivery of medical communications.
Results
Time savedcut our timelines in half
Volume80% faster
Grounding & classification
Source type: vendor customer story
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content generationtranslationknowledge basemetric backednamed customerproduction runtime claimedtools describedvendor confirmedworkflow describedpharma life sciencesemployee productivitythroughput increasetime savedvendor customer storyback office opsmarketing opsai draft human approval