sales_outreach · saas · workflow
LILT cuts tooling costs 56% and reduces non-selling time 20-30% with Amplemarket AI sales platform
LILT's sales team faced fragmented tooling, manual non-selling tasks consuming 20-30% of rep time, inconsistent data quality, and a channel imbalance where 70-80% of meetings came from labor-intensive cold calls.
How it works
Common implementation structure
How this type of workflow is generally built, generalized across documented cases — not tied to any one vendor's stack. Click any stage to read what happens there. Specific products that implement these stages appear in “Tools commonly seen” below.
Stage 1 · ICP identification trigger
The workflow begins with ICP identification through multithreaded outreach orchestrated across enterprise ADR and AE pods.
Tools used
AmplemarketSales NavigatorSalesloft
Outcome
LILT achieved a 56% reduction in tooling costs, a 20-30% reduction in non-selling tasks, 35% of qualified meetings generated through Amplemarket, a +18% uplift in quota attainment, and a payback period of under 3 months.
What failed first
The legacy stack required reps to manually build lists, research accounts, and switch between Sales Navigator and Salesloft, creating workflow friction and cost inefficiency.
Results
Time saved<3 months
Volume35%
Cost replaced56%
Grounding & classification
Source type: vendor customer story
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