sales_outreach · saas · workflow
Wonderway books 15% more meetings and saves 8 hours per SDR monthly with Amplemarket
Wonderway's small sales team relied on a sales engagement platform plagued with bugs and unreliable data, forcing reps to cross-check multiple tools just to validate email addresses and constantly disrupting their workflow with support requests.
How it works
Common implementation structure
How this type of workflow is generally built, generalized across documented cases — not tied to any one vendor's stack. Click any stage to read what happens there. Specific products that implement these stages appear in “Tools commonly seen” below.
Stage 1 · SDR pipeline outreach trigger
Nicole Lam, Senior SDR, was responsible for keeping new sales leads pumping into the pipeline.
Tools used
Amplemarket
Outcome
After switching to Amplemarket, Wonderway booked 15% more meetings in 6 months, saved 8 hours monthly per SDR, and achieved 100% email verification accuracy, eliminating bug-related disruptions to their outbound workflow.
What failed first
Their previous sales engagement platform had persistent bug issues and unreliable contact data, requiring manual cross-checking with multiple tools to validate email addresses and causing constant workflow disruption.
Results
Time saved8 hours
Volume15% more
Grounding & classification
Source type: vendor customer story
21 fields verified against source quotes.
data extractionemailsocial media postfailure mode describedmetric backednamed customerproduction runtime claimedtools describedworkflow describedsoftwareaccuracy improvementconversion increaseemployee productivitytime savedvendor customer storylead processingsales outreachextract classify route