Marketing ops · Production

Revelo's CMO runs Tech Teams Today podcast in hours per week using Descript AI editing tools

The problem

Revelo's CMO Steve Patrizi wanted to maintain a branded podcast for senior engineering leaders, but the manual editing process—working with timelines, finding exact timestamps, and splicing content—took a couple of days per episode, making it nearly impossible to fit into a C-suite schedule.

Workflow diagram · grounded in source
1
CEO conducts interviews
trigger
“While Revelo's CEO Lachlan de Crespigny handles the interviews, Steve focuses on planning and post-production”
2
Text-based episode editing
ai_action
“with text-based editing, Steve can transform raw interviews into polished episodes in just a couple of hours”
3
Guest approval via shared links
human_review
“Quicker guest approval with shared links”
4
AI clip identification
ai_action
“The AI Create Clips tool has become Steve's favorite feature: it automatically identifies the most compelling moments from each episode for repurposing across platforms”
5
Apply templates and captions
output
“the team can easily apply branded templates and automatic captions to make them accessible for a larger audience”
6
Multi-platform distribution
integration
“The Tech Teams Today podcast now fuels content across LinkedIn, YouTube, Instagram, Spotify, and Apple Podcasts”
Reported outcome

Descript reduced podcast production from a couple of days to a couple of hours, saving hours if not days of editing per episode, and the Tech Teams Today podcast now distributes content across LinkedIn, YouTube, Instagram, Spotify, and Apple Podcasts with minimal C-suite time investment.

Reported metrics
Podcast production timea couple of days in just a couple of hours
Editing time saved per episodehours, if not days
Weekly podcast production time2 hours a week
Reported stack
DescriptAI Create ClipsLinkedInYouTubeInstagramSpotifyApple Podcasts
Source
https://www.descript.com/customers/revelo
Read source ↗

Frequently asked questions

What did this team achieve with this AI workflow?

Descript reduced podcast production from a couple of days to a couple of hours, saving hours if not days of editing per episode, and the Tech Teams Today podcast now distributes content across LinkedIn, YouTube, Insta…

What tools did this team use?

Descript, AI Create Clips, LinkedIn, YouTube, Instagram, Spotify, Apple Podcasts.

What results were reported?

Podcast production time: a couple of days in just a couple of hours; Editing time saved per episode: hours, if not days; Weekly podcast production time: 2 hours a week (source-reported, not independently verified).

How is this marketing ops AI workflow structured?

CEO conducts interviews → Text-based episode editing → Guest approval via shared links → AI clip identification → Apply templates and captions → Multi-platform distribution.