Recruiting · Production
Schneider Electric personalises HireVue OnDemand interviews with custom recruiter videos, lifting cNPS by 7 points
The problem
Candidates found Schneider Electric's OnDemand video interviews impersonal, doubting a human was reviewing them and missing the personal connection expected from a traditional recruiter interaction.
Workflow diagram · grounded in source
1
OnDemand interview assigned
trigger
“incorporating OnDemand interviews as the first step in the hiring process for early career roles”
2
Recruiter records personalised video
output
“instead of using generic Schneider Electric videos for the interview introduction and closing, each recruiter creates their own, personalised videos through HireVue”
3
Candidate views recruiter intro
integration
“This allows the candidate to meet the recruiter, see who will be personally reviewing their HireVue, and show that the recruiters are human”
4
cNPS feedback measured
feedback_loop
“Schneider Electric measures performance based on a candidate net promoter score (cNPS) which looks at if the candidate would recommend the process to a friend”
Reported outcome
During a pilot, one recruiter's personalised intro and closing videos raised her candidate NPS from 68.4 to 75.4, a 7-point gain, described as a cost-free, time-efficient, technology-driven enhancement.
Reported metrics
cNPS before personalised videos68.4
cNPS after personalised videos75.4
cNPS point increase7
Reported stack
HireVue
Frequently asked questions
What did this team achieve with this AI workflow?
During a pilot, one recruiter's personalised intro and closing videos raised her candidate NPS from 68.4 to 75.4, a 7-point gain, described as a cost-free, time-efficient, technology-driven enhancement.
What tools did this team use?
HireVue.
What results were reported?
cNPS before personalised videos: 68.4; cNPS after personalised videos: 75.4; cNPS point increase: 7 (source-reported, not independently verified).
How is this recruiting AI workflow structured?
OnDemand interview assigned → Recruiter records personalised video → Candidate views recruiter intro → cNPS feedback measured.