Southern Rock increases applicant flow 42x and cuts job advertising spend 90% with Paradox AI assistant Savannah
Southern Rock, a franchise group operating over 150 McAlister's Deli locations, was failing to interview candidates at the scale their size required and was forced to increase job advertising spend — spending $65K per month on Indeed but receiving fewer than 1,000 applicants in return.
After implementing Paradox's Conversational ATS with AI assistant Savannah, Southern Rock increased applicant flows 42x while reducing job advertising by 90%, saving $840K annually, and achieving a 95% application completion rate.
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Frequently asked questions
What did this team achieve with this AI workflow?
After implementing Paradox's Conversational ATS with AI assistant Savannah, Southern Rock increased applicant flows 42x while reducing job advertising by 90%, saving $840K annually, and achieving a 95% application com…
What tools did this team use?
Paradox, Savannah, Indeed.
What results were reported?
previous monthly advertising spend (Indeed): $65K a month; Previous monthly applicants: <1K applicants; Current monthly applicants: 42K applicants a month; Current monthly advertising spend: $6K (source-reported, not independently verified).
How is this recruiting AI workflow structured?
Candidate enters conversational ATS → Savannah automates hiring process → High-volume applicant output.