Swire Coca-Cola reduces high-volume hiring time-to-fill from 48 to 30 days with HireVue
Swire Coca-Cola's high-volume hourly hiring was manual and decentralized: responsibility had shifted from the TA team to hiring managers with no standardized structure, phone-call-based decisions introduced bias and inefficiency, and time-to-fill reached 45 days in a competitive market.
With HireVue, Swire reduced time-to-fill from 48 to 30 days, compressed application-to-offer to 3.5 days, and achieved 77% VJT and 79% interview completion rates, enabling the TA team to shift from reactive to proactive, strategic hiring.
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Frequently asked questions
What did this team achieve with this AI workflow?
With HireVue, Swire reduced time-to-fill from 48 to 30 days, compressed application-to-offer to 3.5 days, and achieved 77% VJT and 79% interview completion rates, enabling the TA team to shift from reactive to proacti…
What tools did this team use?
Hirevue, OnDemand Text, Virtual Job Tryouts, structured interviewing, ATS.
What results were reported?
Time-to-fill (requisition to start, current): 30 days; time-to-fill (baseline without HireVue): 48 days; Time-to-fill (problem statement): 45 days; Application to candidate start date: 15 days (source-reported, not independently verified).
How is this recruiting AI workflow structured?
Applicant applies and screens → Route to RJP and VJT → Virtual Job Tryout assessment → Live interview → Offer extended.