Recruiting · Production

William Hill cuts time-to-interview from 15 days to 1.8 days with HireVue games-based assessment

The problem

William Hill manually screened a high volume of annual applications for retail roles, a process that took weeks to progress preferred candidates to interview and regularly lost them to competing offers.

Workflow diagram · grounded in source
1
Retail role application submitted
trigger
“receives over 30,000 applications for retail roles each year”
2
Games-based assessment delivered
ai_action
“deliver a games-based assessment to screen for specific high-performing characteristics, allowing William Hill to automate the initial screening stage”
3
Aptitude qualification check
validation
“If candidates demonstrated the right aptitudes, they were pre-qualified”
4
Interview booked within 24 hours
output
“booked for an interview within 24 hours”
5
Hiring manager interviews candidates
human_review
“hiring managers typically wished to meet all shortlisted candidates”
Reported outcome

Time from application to scheduled interview dropped from 15 days to 1.8 days; candidate satisfaction averaged 9.5 out of 10 (AMS) and 9.3 out of 10 (HireVue); hiring manager satisfaction averaged 8.8 out of 10; and candidate diversity improved by screening on role-specific skills alone.

Reported metrics
Time from application to scheduled interview15 days to just 1.8 days
AMS candidate satisfaction rating9.5 out of 10
HireVue candidate satisfaction rating9.3 out of 10
HireVue candidate satisfaction percentage93%
Show all 8 reported metrics
time from application to scheduled interview15 days to just 1.8 days
AMS candidate satisfaction rating9.5 out of 10
HireVue candidate satisfaction rating9.3 out of 10
HireVue candidate satisfaction percentage93%
hiring manager satisfaction rating8.8 out of 10
assessment completion time15 minutes
application to interview to offer ratioc. 12: 4: 1
candidate diversityimproved candidate diversity
Reported stack
HireVueAMS
Source
https://www.hirevue.com/case-studies/william-hill
Read source ↗

Frequently asked questions

What did this team achieve with this AI workflow?

Time from application to scheduled interview dropped from 15 days to 1.8 days; candidate satisfaction averaged 9.5 out of 10 (AMS) and 9.3 out of 10 (HireVue); hiring manager satisfaction averaged 8.8 out of 10; and c…

What tools did this team use?

HireVue, AMS.

What results were reported?

Time from application to scheduled interview: 15 days to just 1.8 days; AMS candidate satisfaction rating: 9.5 out of 10; HireVue candidate satisfaction rating: 9.3 out of 10; HireVue candidate satisfaction percentage: 93% (source-reported, not independently verified).

How is this recruiting AI workflow structured?

Retail role application submitted → Games-based assessment delivered → Aptitude qualification check → Interview booked within 24 hours → Hiring manager interviews candidates.