Marketing ops · Production
Zooly powers Romain AI voice agent for Fan Prix fans using ElevenLabs
The problem
Fans at live events have no direct, personal way to interact with celebrity personalities at scale, limiting the depth of engagement at experiential events.
Workflow diagram · grounded in source
1
Fan initiates voice conversation
trigger
“fans spoke directly with Romain AI via Zooly's "Backstage" platform”
2
Voice agent responds
ai_action
“powered by hyper-realistic voice agents, the experience felt immediate and personal”
3
Scalable fan access delivered
output
“Built on IP-safe architecture and powered by ElevenLabs' voices, it allows fans to engage with their favorite personalities at scale”
Reported outcome
Thousands of fans engaged with Romain AI on the Backstage platform before Fan Prix officially opened, and the experience was featured live on KTNV Morning Blend, introducing Las Vegas viewers to a new standard in voice AI and sports storytelling.
Reported metrics
Fans engaged before event openedThousands of fans
Reported stack
ElevenLabs' AgentsBackstage
Frequently asked questions
What did this team achieve with this AI workflow?
Thousands of fans engaged with Romain AI on the Backstage platform before Fan Prix officially opened, and the experience was featured live on KTNV Morning Blend, introducing Las Vegas viewers to a new standard in voic…
What tools did this team use?
ElevenLabs' Agents, Backstage.
What results were reported?
Fans engaged before event opened: Thousands of fans (source-reported, not independently verified).
How is this marketing ops AI workflow structured?
Fan initiates voice conversation → Voice agent responds → Scalable fan access delivered.