Sales outreach · Production

Thrive Learning's solo SDR scales outbound pipeline with Amplemarket Duo AI Copilot

The problem

After significant restructuring, Thrive Learning was left with a single SDR responsible for all outbound motions, using disconnected and largely manual tools that made personalized outreach at scale impossible.

First attempt

High-volume spray-and-pray outreach proved ineffective, and a fragmented toolstack of HubSpot, Outreach.io, and Cognism was clunky, not user-friendly, and required constant context-switching.

Workflow diagram · grounded in source

Buying signal detection

trigger

“Duo's built-in signals have also allowed Jack to leverage new, hyper-targeted prospecting approaches that he didn't previously have the capability or time to access.”

SDR signal review

human_review

“With Duo, I spend about an hour each day just reviewing the signals it's brought me, and I can't imagine how long it would take me to find them otherwise.”

AI copywriting and sequencing

ai_action

“Duo's intuitive AI copywriting and sequence generation, he could expand his outbound volumes safe in the knowledge that every touch was personalized and relevant to each prospect”

Multichannel outreach delivery

output

“from prospecting to personalized outreach across channels, all in one place”

Reported outcome

Thrive Learning achieved a 242% increase in interested responses, a 200% boost in opens and replies, and saved 2 hours per rep per day on prospecting research, while maintaining pipeline after reducing their SDR team from seven people to just one.

Reported metrics

Interested responses242%

Opens and replies200%

Time saved per rep per day on prospecting research2 hours

interest for AI-recommended leads7x

Show all 8 reported metrics

interested responses242%

opens and replies200%

time saved per rep per day on prospecting research2 hours

interest for AI-recommended leads7x

replies on AI-recommended leads3.5x

interest from AI-recommended signal10.7x

time saved per day on manual prospecting2 hours

SDR team sizefrom seven people to just one

Reported stack

AmplemarketDuoHubSpotOutreach.ioCognismG2LinkedIn

Source

https://www.amplemarket.com/customers/thrive

Read source ↗

Frequently asked questions

What did this team achieve with this AI workflow?

Thrive Learning achieved a 242% increase in interested responses, a 200% boost in opens and replies, and saved 2 hours per rep per day on prospecting research, while maintaining pipeline after reducing their SDR team…

What tools did this team use?

Amplemarket, Duo, HubSpot, Outreach.io, Cognism, G2, LinkedIn.

What results were reported?

Interested responses: 242%; Opens and replies: 200%; Time saved per rep per day on prospecting research: 2 hours; interest for AI-recommended leads: 7x (source-reported, not independently verified).

What failed first in this deployment?