Lead processing · Production

TripleTen uses Retell AI voice agent Charlotte to save 200 hours per month in admissions

The problem

As marketing drove a surge in student inquiries in summer 2024, TripleTen's admissions team could not keep up with the influx, creating a bottleneck that threatened to cap marketing spend and limit growth.

Workflow diagram · grounded in source
1
Prospective student inquiry
trigger
“Their existing admissions team simply couldn't handle the influx of new student inquiries”
2
Charlotte handles voice call
ai_action
“TripleTen implemented an AI voice call assistant named "Charlotte"”
3
Integration with existing systems
integration
“TripleTen's AI calling implementation connects seamlessly with their existing systems”
4
Advisors handle high-value work
human_review
“allowing our team to stay focused on higher-value conversations”
Reported outcome

Charlotte handled over 3,000 hours of talk time and freed roughly 200 hours per month for advisors to focus on higher-value student conversations, while delivering more consistent and immediate response than the human team alone.

Reported metrics
total AI talk time handledmore than 3,000 hours
Hours saved per monthroughly 200 hours per month
Pickup and conversion rateIncrease in Pickup and Conversion Rate
calls handled by AI agentsCalls Handled by AI Agents
Reported stack
Retell AI
Source
https://www.retellai.com/case-study/tripleten-ai-call-automation-admissions-case-study
Read source ↗

Frequently asked questions

What did this team achieve with this AI workflow?

Charlotte handled over 3,000 hours of talk time and freed roughly 200 hours per month for advisors to focus on higher-value student conversations, while delivering more consistent and immediate response than the human…

What tools did this team use?

Retell AI.

What results were reported?

total AI talk time handled: more than 3,000 hours; Hours saved per month: roughly 200 hours per month; Pickup and conversion rate: Increase in Pickup and Conversion Rate; calls handled by AI agents: Calls Handled by AI Agents (source-reported, not independently verified).

How is this lead processing AI workflow structured?

Prospective student inquiry → Charlotte handles voice call → Integration with existing systems → Advisors handle high-value work.